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Brookstone, the high-priced gadget store that is only worth going into just to sit in the massage chairs, has filed for chapter 11 bankruptcy.
Not only that, all mall-based stores will be closing up shop. The 35 Brookstone stores that are in airports nationwide will be put up for sale. For the time being, the airport stores will remain open (Brookstone has a $30 million bankruptcy loan that will help keep the airport stores open until they are sold). Brookstone is the latest store to fall victim to the convenience of online shopping. Malls, as a whole, have been going downhill through the years. In 2017 alone, 9,000 stores shut their doors. According to a report from BDO USA LLP, a consulting firm, the number of store closures are expected to rise this year. My Two Cents When I worked in retail (a store called Le Gourmet Chef, I was a key holder for years), I worked next door to a Brookstone. During a few of my breaks, I would go in there and chill in their massage chairs (I got away with it because I dated a guy who worked at Brookstone). I rarely bought anything in there because it was so expensive, but I liked looking around. It's sad that the store had to file for Chapter 11 Bankruptcy. It's so odd to see all these malls and the stores floundering, especially since I worked in malls for so long. Heck, I remember when malls were "the place" to hang out (this was many moons ago when I was a teenager, LOL). Anyways, my thoughts go out to those who will be losing their jobs. <3 source: www.wsj.com/articles/brookstone-files-for-chapter-11-bankruptcy-plans-to-close-mall-stores-1533214447
1 Comment
8/2/2018 02:05:55 pm
Online shopping is finally going to spell the end of most traditional retail. The sad thing is how many jobs will be lost :( But these closings were definitely all inevitable. It'll be interesting to see who eventually comes through on the other side.
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